About Kerry Pietrobon
Hi, I’m Kerry,
Fashion consultant, fit specialist and speaker with 25+ years in the industry.
I work with fashion brands at different stages of growth, helping them refine fit, understand their customer, and make clearer, more confident decisions as they build and evolve.
A different way of looking at fashion businesses
Most fashion brands don’t need more ideas, they need clearer thinking.
After more than 25 years working across design, production, fit, eCommerce and brand ownership, I’ve seen how easily things become disconnected as brands change. Fit drifts, customer insight gets diluted, and decisions start reacting to problems instead of solving them.
My work focuses on helping brands pull the whole picture together - what you offer, who you serve, and how the business operates - so everything is aligned.
Why fit and customer understanding are the unlock
Fit is not just technical. It shapes confidence, trust and behaviour. And it has a direct impact on returns, loyalty and profitability.
When brands truly understand:
who they’re designing for
how garments wear across sizes
what customers are telling them through feedback, data and returns
…decisions become clearer. Product performs more consistently. Customers trust the brand. Margins improve.
This is especially true in plus-size and extended sizing, where assumptions around fit and grading show up quickly, not just in returns, but in customer confidence and brand reputation.
Knowing your customer isn’t a “nice to have” - “It’s essential”
Experience that shapes how I work
I bring over 25 years of hands-on experience in the fashion industry, including:
product development, fit and production
local and offshore manufacturing
eCommerce and customer experience
founder experience with an Australian-made plus-size label
I’ve made decisions with real money, real customers and lived with the outcomes.
That experience is why my approach is about finesse, not reinvention: refining what already exists, rather than adding more complexity. I’ve worked with startups, independent labels, established brands, retailers and teams across Australia.
The KPC Approach
No hype. No overwhelm. Less noise. More clarity.
Fashion that fits - not just on the body, but in your life, your values and your business.
Grounded in experience. Led by thoughtful decisions. Built on respect for the people behind each brand.
Who I’m a good fit for
I work with fashion brands who want clarity in all they do, in fit, product decisions, customer understanding and the systems underneath it all.
Brands come to me when:
they want an experienced outside perspective to help them see what matters and why
fit consistency is slipping
customer feedback isn’t translating into confident decisions
growth or change has created friction and inefficiency
they want an experienced outside perspective to bring alignment
I also support earlier-stage brands where fit and customer understanding are being prioritised from the start.
Speaking & Facilitation
Alongside consulting and mentoring, I’m booked to speak and facilitate conversations on:
fit, sizing and inclusivity
understanding customer needs, with specialised experience in plus-size and extended sizing
fashion psychology, confidence and clothing
making better product decisions through customer insight
My speaking work draws on lived industry experience and practical examples, grounded, honest and useful.
Work with me
If you’re looking for consulting, mentoring or a speaker who understands fashion from the inside out, the best place to start is a conversation.
